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General Foods Corporation was a company whose direct predecessor was established in the United States by Charles William Post as the Postum Cereal Company in 1895.. The company changed its name to "General Foods" in 1929, after several corporate acquisitions, by Marjorie Merriweather Post after she inherited the established cereal business from her father C. W. Post.
Nesquik Cereal was first introduced in the US in 1999. [1] The cereal consists of small, 1 centimetre spheres of chocolate cereal. Nesquik Cereal is most similar to General Mills' Cocoa Puffs; it is also their most direct competitor. Nesquik Cereal is made with whole-grains and is thus a whole-grain cereal.
Darden Restaurants, Inc. is an American multi-brand restaurant operator headquartered in Orlando, Florida. As of May 2023, the firm owns three fine dining restaurant chains: Ruth’s Chris Steak House, Eddie V's and The Capital Grille; and six casual dining restaurant chains: Olive Garden Italian Restaurant, LongHorn Steakhouse, Bahama Breeze, Seasons 52, Yard House and Cheddar's Scratch Kitchen.
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General Mills (50%) Cereal Partners Worldwide S.A. is a joint venture between General Mills and Nestlé, established in 1991 to produce breakfast cereals. The company is headquartered in Lausanne, Switzerland, and markets cereals in more than 130 countries (except for the U.S. and Canada, where General Mills markets the cereals directly). [1]
Golden Grahams was introduced in 1976, and the earliest TV commercials featured a jingle sung to the tune of the James A. Bland song "Oh, Dem Golden Slippers". The cereal is still widely available in Europe, United States and Canada. It is produced by Nestlé and Cereal Partners, except in the US and Canada, where it is made by General Mills.