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In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product. Customarily, coupons are issued by manufacturers of consumer packaged goods or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail, coupon envelopes ...
Valpak provides print, mobile and online advertising, customer data and coupons. Valpak mails coupons to 41 million demographically targeted households each month and millions more consumers through its advertising postcards and website every year.
In the United States, GS1 DataBar Coupon barcodes are often placed on grocery coupons issued by product manufacturers (so-called Manufacturer Coupons). These grocery coupons are typically used to advertise products by offering discounts to the consumer at the time of purchase.
Manufacturer coupons are amazing because everyone from chain stores to local grocers accept them. You can often combine them with coupons individual stores have published in their fliers or...
Harland Clarke, a payment and marketing services firm, will acquire online coupon site RetailMeNot in a deal worth $630 million in equity.
For the first time ever in a year, digital coupon platform Coupons.com surpassed a billion dollars in printed coupon savings.