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Amazon is increasing its free shipping minimum to $35 for customers who don’t have a Prime membership in some regions, the company confirmed to TechCrunch on Monday. Up until now, the free ...
To qualify for free shipping, non-Prime members typically have to purchase an order totaling at least $25. On Monday, the e-commerce giant said it has raised that minimum to $35.
The company announced that it's waiving the usual $25 minimum fee required for non-Prime customers in a US-only promotion -- the first time it's done that, according to Reuters.
Free shipping is a marketing tactic used primarily by online vendors and mail-order catalogs as a sales strategy to attract customers. [1]
According to a ComScore report released today, nearly half of those orders included free shipping, at 47% versus 53% for Q’1 ’11, 49% versus 51% in Q’4 10 (the holiday season) and 41% versus ...
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