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Generation Z (or Gen Z for short), colloquially known as Zoomers, is the demographic cohort succeeding Millennials and preceding Generation Alpha.
The generation is largely in favor of LGBT rights, gender equality, and access to abortion. Economically, Gen Z has a more favorable view of socialism than previous generations. Gen Z varies largely by country on whether to make it easier for legal migrants to live and work in their countries.
Generation Z (often shortened to Gen Z), colloquially known as Zoomers, is the demographic cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular media use the mid-to-late 1990s as starting birth years and the early 2010s as ending birth years.
Gen Z is losing its political voice on social media. President Joe Biden signed the bill this week that could ban TikTok from the U.S. if its parent company ByteDance doesn’t sell the platform...
Whether you’re trying to figure out where you fall or decode an age-specific tweet, this generation names guide can help explain some key aspects of each generation.
Ethical capitalism: One of the most interesting areas of the Battery report was its notes on how entrepreneurial Gen Z is, and how diverse they are. Gen Z also has expectations around goods...
As studies show they’re a more liberal-leaning group, Gen Zers have started to back away from the Democratic Party candidate, President Biden, due to his stance on Israel and Palestine.
Gen Z ignores brand messaging by default. Here’s how to win their attention—and loyalty. Gen Zers walk into the workplace with one foot out the door—slandering them won’t solve the future...
A new report released today by App Annie digs into how Gen Z consumers engage with their smartphones and mobile apps. According to data collected in Q3.
Legal issues Litigation. In 2015, Library Genesis became involved in a legal case with Elsevier, which accused it of copyright infringement and granting free access to articles and books. In response, the admins accused Elsevier of gaining most of its profits from publicly funded research which should be freely available to all as they are paid ...